FOLKLORE
About
Cast
PARTNERS
Market
Blog
Contact
FOLKLORE
About
Cast
PARTNERS
Market
Blog
Contact
More
  • About
  • Cast
  • PARTNERS
  • Market
  • Blog
  • Contact
  • About
  • Cast
  • PARTNERS
  • Market
  • Blog
  • Contact

FOUNDER & MD: IAN MICALLEF

A FALCON AMONGST FLOCKING PIGEONS

For the last 15 years, Ian has been ruffling feathers in the brand and marketing world. What sets him apart is his instinct for spotting opportunities and converting these into positive outcomes for brands. He's been the 'back-of-house' to some of the most disruptive and established brand leaders in the world.


At Folklore, Ian is stepping into the spotlight - to build a company that represents creative talent - with supportive strategies that sustain brand growth. Ian does this by combining traditional and progressive business development and sales techniques with a commitment to being authentically human after all.


Learn more here:

LinkedIn Profile 

FOLKLORE's VALUES

GENUINE CONNECTIONS WITH LIKE-MINDED PEOPLE

We are drawn to people who share our passion for creativity and individuality. We build trust and understanding through open-hearted collaboration and a shared sense of purpose. 

IMAGINATION AND INGENUITY BEFORE KNOWLEDGE

We embracing ambiguity, curiosity, playfulness, and wonder. Viewing the world through novel perspectives. Being brave, bold and inventive when building brands and businesses.

POSITIVE INTENTIONS, SUSTAINED ACTIONS

We working with businesses that are doing good things for people, society and the planet. Creating brand folklore that deepens and sustains human-to-human connections.

WE'll be HIRING An entire CAST OF FALCONS in 2026

Copyright © 2025 - Folklore - All Rights Reserved.

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